THE LAUNCH EDIT

The founder's checklist for launching a product or collection that sells out the way you dreamed it would.

You've got a product launch coming. You have poured your heart and soul into this one and you KNOW your audience is going to LOVE it. Maybe it's a new collection, maybe it's one hero product off the back of something else that worked incredibly well. Either way you know the usual drill. Post about it, hope people notice, cross your fingers on results.

But honestly, aren't you passed that?
The spray and pray method?

You are capable of so much more.

Here's the truth babe, a launch isn't a moment, it's a system. The founders who sell out on day one aren't luckier than you, they're just working from a plan.

This free checklist gives you the exact structure to build hype, grow your list, align your influencers, run smarter ads and stay visible long after launch day, so your next drop doesn't just look good, it sells TF out!

What's inside

10 sections covering everything a launch actually needs.

  • Build the Hype (Pre Launch)
  • Turn Attention Into Action
  • Grow Your List Like It Matters
  • Create a Campaign Identity
  • Make Your Website the Hero
  • Email Like They're Your Favourite People
  • Build Visibility
  • Run Ads With a Brain
  • Keep Everyone on the Same Timeline
  • Post Launch

Who it's for

For ambitious product founders who are done winging their launches and ready to actually plan a sell-out success (Like the ones everyone else seems to be having)

Download the checklist

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15 years working with award winning global brands went into this list. Now it's yours.

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